OUR EXPERTISE

OUR EXPERTISE

Top line growth is best achieved when cross functional consumer, shopper and customer strategies are seamlessly connected. We help our clients identify and unlock growth opportunities via two core offer areas of strategy and capability.

Our offers

Demand Creator
Creating brand growth by better meeting the needs of consumers through the development of a category growth strategy and execution via category-based selling and category management.
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Shopper Influencer
Developing organisational behaviour to bring the shopper in focus through building strategies and capabilities that close the shopper conversion gap for categories and/or brands across different missions and channels.
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Customer Engager
Building stronger customer relationships to broaden and deepen conversations about mutual value creation through customer intimacy, planning and engagement.
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Profit Generator
Supporting clients through capability or analysis to proactively manage their portfolio across channels and customers creating optimum value and/or profitability.
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Sustainability Integrator
Helping brands to authentically integrate sustainability across their value chain and build capability to engage customers in sustainability conversations.
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Capability Builder
Creating change across commercial functions in what people do and how they do it so that capability drives sustained business and personal growth.
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News and stories

SEE MORE STORIES
I wanted to say a big thank you for all your wisdom, guidance and great camaraderie in the recent strategy project – I learned such a lot from your approach, and have been really inspired by the process. It has been especially exciting thinking of what might be possible with a truly open mind. Beyond that, I feel you are two smashing people who made things plenty of fun!

Amazing piece of work, I love that it gives us a scenario builder to play with dynamically that looks at all lenses for the triple win.

The conversations we’re having with customers have unlocked opportunities for joint working on sustainability that have exceeded our expectations, thank you.

SEAMLESS STRATEGIES
Unlock growth opportunities with seamlessly connected strategies. Let’s talk.
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